Summary: Campaign Monitor launches new Lite pricing plan

Why It Matters: The product now has a cheaper entry point for small businesses. They also added a new "Lite" tier that changes how features like AI and automation are bundled.

What Changed:

• Added a new "Lite" plan for users just getting started.
• Introduced a $10/month add-on for the Website Builder tool.
• Moved advanced features like "Time zone sending" and "Countdown timers" to higher-tier plans or paid add-ons.
• Updated the navigation menu to highlight "Smart features" like AI Email Booster and Segment Mapper.
• Changed the homepage focus from general features to a detailed pricing and package comparison.