Summary: Athletic Brewing launches Raspberry Espresso brew

Why It Matters: The competitor is expanding their "Members Early Access" program with a new seasonal flavor. They also removed a large bundle pack, suggesting a shift toward individual limited-edition releases.

What Changed:

  • Added Raspberry Espresso Extra Dark non-alcoholic beer to the shop.
  • Labeled Raspberry Espresso as "Members Early Access."
  • Removed the Cocktail-Inspired 8-Pack bundle from the product list.
  • Removed several paragraphs of fine print regarding membership savings calculations and page refresh details.
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