December 26, 2025 ongoing Get alerts for steve.ai

Summary: Steve AI hides specific monthly pricing figures

Why It Matters: The competitor may be moving away from fixed public pricing to encourage users to click "Upgrade" or "Contact Sales" to see costs. This can be a tactic to test new price points or increase lead generation.

What Changed:

  • Removed specific monthly dollar amounts ($19, $39, $99) from the Starter, Pro, and Generative AI plan cards.
  • Removed the "00:11" duration indicator from the niche video template preview section.
  • Removed the cookie policy notification and "Got it" button from the footer.
  • Updated the closing text to emphasize "faceless creators" and earning potential.
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