Summary: Shopware launches AI Copilot for agentic commerce

Why It Matters: The platform is moving beyond simple automation to "agentic" AI that can perform tasks and analyze data autonomously. This signals a shift in how merchants manage stores and how customers discover products.

What Changed:

  • Added "Shopware AI Copilot" as a built-in assistant for content, products, and operations.
  • Introduced "Agentic Commerce" features to automate routine merchant tasks and support AI-driven product discovery.
  • Updated the homepage to emphasize "Agentic Intelligence" and "AI Privacy" with European data center hosting.
  • Added a detailed FAQ section explaining AI capabilities, data sovereignty, and plan requirements (Rise plan or higher).
  • Replaced the B2B Future Forum promotion with a "Super Early Bird" ticket offer for the 2026 Community Day.
  • Expanded the footer with new links for Consulting Services, Ecommerce Knowledge, and customer success stories.
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