Summary: iFood Benefícios offers free Wellhub until 2026

Why It Matters: The competitor is using a high-value partnership with a major fitness platform (Wellhub/Gympass) to attract larger companies and lock them into their ecosystem for the next two years.

What Changed:

• Added a promotional offer of Wellhub for R$0.00 until March 2026 for companies with over 20 employees.
• Updated the main headline to claim "40% more value" for the company's voucher.
• Added a new navigation menu with links for HR Portal, Payments, and specific benefit categories.
• Included new social proof with testimonials from HR leaders at OLX, B3, and Petlove.
• Added a content section featuring a "2025 HR Trends" research report and educational articles.
• Inserted multiple "Contract Now" and "I want iFood Benefícios" buttons throughout the page.