Summary:
OLIVE YOUNG launches OY SPRING SALE event
Why It Matters:
The store is shifting from brand-specific promotions to a large seasonal sale. This usually means deeper discounts and a push to move inventory across all beauty categories.
What Changed:
- Replaced "MEDIHEAL Super Brand Week" with "OY SPRING SALE" as the primary event.
- Added a new 7-day special deal for the brand JUNGSAEMMOOL.
- Updated the navigation menu to include "OY EXCLUSIVE" and "TIME DEAL" sections.
- Changed featured skincare banners to focus on "Super Deal" best picks.
- Introduced a new 7-day special deal for VT Hair products.
- Removed several specific product listings and gift-with-purchase offers from the homepage.