Summary: Viator increases prices for top global tours

Why It Matters: The competitor is raising prices on their most popular attractions. This gives you a chance to win over travelers who are looking for better deals on the same experiences.

What Changed:

• Prices increased for several top tours, including the Vatican Museums (from $35 to $42) and Mt Fuji (from $160 to $161).
• Removed the "Search for a place or activity" text box and "Where to?" prompt from the top of the page.
• Removed the Trustpilot review widget and specific customer testimonials from the homepage.
• Removed the "Read the Viator blog" and "Trip inspo" links from the main header area.