Summary:
Respona adds bulk discounts up to 60% off
Why It Matters:
The product is shifting toward a high-volume, agency-style model. By offering deep discounts for larger spends, they are trying to attract customers with bigger budgets who want to scale their link building.
What Changed:
- Added a new bulk discount structure where spending $3k/month gives 10% off and $5k/month gives 20% off.
- Maximum discounts now reach up to 60% for the highest monthly spend levels.
- Updated the homepage headline to specifically mention "listicle placements" instead of generic authority.
- Added a counter showing "4385 placements built" to provide social proof.
- Included specific examples of AI-generated search answers to show how their placements appear in modern search results.