Summary:
Byredo launches Mojave Ghost Absolu de Parfum
Why It Matters:
Byredo is shifting its focus from the Cuir Sellier perfume extract to a new, high-concentration version of its popular Mojave Ghost scent. They also added a "Try It First" service to help people buy expensive perfumes online with less risk.
What Changed:
- Replaced the Cuir Sellier perfume extract ($465) with Mojave Ghost Absolu de Parfum ($400) as a featured product.
- Added a new "TRY IT FIRST" service to the exclusive services list.
- Updated the homepage navigation links to prioritize the Absolu de Parfum category.
- Removed a technical link to the CookiePro product page from the footer.