Summary:
Finalsite adds exit-intent popups and AI report
Why It Matters:
The addition of an exit-intent popup suggests a new focus on capturing lost leads. They are also shifting their featured resource to focus specifically on AI benefits for schools.
What Changed:
- Added an exit-intent popup that triggers when users try to leave the site.
- Added a countdown timer and "Welcome" banner to the top of the page.
- Replaced "The District Communications Report" with a new AI-focused resource titled "Fewer Clicks, Better Answers."
- Updated button labels to include more descriptive text for screen readers (e.g., "Get Inspired - about Websites").
- Added detailed cookie consent sections for social media and functional tracking.