Summary: Jigsaw Store adds 100 new products to inventory

Why It Matters: The competitor has significantly expanded their catalog with new items from major brands like Ravensburger and Disney. They are also using discounted pricing on these new arrivals to attract shoppers.

What Changed:

• Added a dedicated "New Products" section featuring the 100 latest arrivals.
• Introduced new puzzle themes including Disney's The Nightmare Before Christmas, Moana, and Lilo & Stitch.
• Expanded inventory from brands such as Magnolia, WerkShoppe, and Bigjigs.
• Applied introductory discounts across almost all new items (e.g., Ravensburger puzzles reduced from $34.99 to $28.99).
• Updated site navigation links to prioritize the new arrivals page.