Summary: Constant Contact adds AI writing and SMS tools

Why It Matters: The platform is moving beyond simple email to become a full digital marketing hub. They are adding modern tools like AI and text messaging to keep users from switching to newer competitors.

What Changed:

  • Added AI writing assistance to help users draft emails faster.
  • Launched SMS marketing features to reach customers via text.
  • Introduced a "Multi-Account" solution specifically for franchises and large organizations.
  • Updated pricing tiers to include a $12 "Lite" plan and an $80 "Premium" plan.
  • Added social media tools to turn emails into social posts and track mentions.
  • Included new industry-specific sections for Real Estate and Nonprofits.
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