January 30, 2026 ongoing Get alerts for frase.io

Summary: Frase launches "Agentic SEO" with 80+ AI agents

Why It Matters: The product is moving from a manual writing tool to an automated "agent" system. It now tries to replace multiple separate tools (like SEMrush and Jasper) by handling the entire workflow from research to publishing in one place.

What Changed:

  • Rebranded from a "Content Intelligence Platform" to an "Agentic SEO & GEO Platform."
  • Added "Frase Agent," which automates research, strategy, writing, and publishing.
  • Introduced "Content Atomization" to turn blog posts into social media content automatically.
  • Added "Programmatic SEO" features to generate thousands of pages from data.
  • Expanded AI tracking to 8 platforms, adding Grok, Copilot, and DeepSeek.
  • Shifted marketing focus to "killing your productivity" by replacing fragmented tool stacks.
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