Summary:
Empower adds Personal Strategy offer
Why It Matters:
They are trying to get more people to sign up for their Personal Strategy service.
What Changed:
- A new section was added promoting "Empower Personal Strategy®" with an offer for 2 months of no advisory fees for those who invest $250K.
- The navigation dropdown for "Wealth Management" removed "Wealth management overview" and now lists "Private Client" and "Personal Strategy" directly.
- The "Wealth management overview" section was moved lower on the page.
- Some numbers and references in the footer changed. For example, a reference to "assets under administration" changed from "in assets under administration 1" to "in retirement savings of 19 million individuals entrusted to us 1".
- A new reference was added: "qualified, nonqualified, and pension plans’ provider of choice 4".
- The numbering for some footnotes changed.