Summary: Athletic Brewing adds Lemon Lime Sparkling Water

Why It Matters: The brand is expanding its non-beer options with a new online-only sparkling water. This helps them reach customers who want refreshing drinks without a beer flavor.

What Changed:

• Added Lemon Lime Sparkling Water 6-packs for $9.99.
• Marked the new sparkling water as an "Online Only" product.
• Set a minimum order rule of four 6-packs for new Athletic Club members to get special pricing.
• Moved the "Cocktail-Inspired Pack" to a more prominent "Limited" section.