January 5, 2026 ongoing Get alerts for cafezal.it

Summary: Cafezal reduces Portinari - Brasile price by $1.00

Why It Matters: A price drop on a popular specialty coffee product may be an attempt to increase sales volume or clear inventory. The removal of the "Holiday Gifts" section also signals a shift away from seasonal marketing.

What Changed:

  • The price of "Portinari - Brasile" coffee decreased from $19.00 to $18.00.
  • The "Holiday Gifts" category was removed from the main navigation and shop menus.
  • A new "SCOPRI I NOSTRI CAFFÈ" (Discover our coffees) button was added to the homepage hero section.
  • The "Visto in" (As seen in) media logos section was significantly shortened or modified.
  • Some section headings were translated from Italian to English, such as "Let customers speak for us."
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