Summary: PostHog launches privacy-focused Web Analytics

Why It Matters: The product is moving beyond deep product engineering tools to compete directly with simple website trackers like Google Analytics and Plausible. This makes it easier for less technical users to start using the platform.

What Changed:

• Added a dedicated Web Analytics product page focused on "GA3" simplicity.
• Introduced cookieless tracking to eliminate the need for cookie banners.
• Added a detailed comparison table against Google Analytics 4 and Plausible.
• Highlighted a "30% more data" claim by bypassing adblockers via reverse proxies.
• Bundled Web Analytics pricing with Product Analytics (first 1 million events free).
• Added technical tutorials for tracking 404 errors and Core Web Vitals.