Summary:
Manychat adds "Follow to DM" automation feature
Why It Matters:
The product is focusing more on converting new followers into leads immediately. This change suggests they see high value in automating the very first interaction a user has with a brand.
What Changed:
- Added "Follow to DM" as a specific use case in the navigation menu.
- Updated the "After Manychat" section headline from "Get back to what you love" to "Less grind and more pay."
- Replaced the "Send welcome messages" feature highlight with "Say hi to new followers."
- Added a new section describing how to automatically DM new followers with freebies or offers.
- Removed a promotional banner for the "Instagram Summit" event.