Summary: IMPOSSIBREW reduces Dry Jan offer value

Why It Matters: The competitor has lowered the incentive for their January promotion. They are now offering a free glass instead of a 10-pack of beer plus a glass, and have lowered the spending requirement slightly.

What Changed:

• The "Dry Jan Offer" was updated from a free 10x Triple Hopped IPA + Glass (worth £46) with a £90 spend to a free Signature Glass with an £80 spend.
• Removed the text "100k+ Happy Customers" and "Try with 30 Day money-back guarantee" from the bottom of the page.