Summary: Capitalise launches interactive business loan calculator

Why It Matters: The focus has shifted from general credit monitoring to a specific, high-intent tool. This helps them capture users who are ready to borrow by showing them exact repayment numbers immediately.

What Changed:

  • Replaced the general business credit homepage with a dedicated Business Loan Calculator.
  • Added an interactive tool where users can input loan amounts, terms, and interest rates.
  • Streamlined the value proposition to focus on monthly repayment estimates and eligibility.
  • Reduced the emphasis on "credit checking partners" to prioritize "finding the right loan."
  • Simplified the 5-step application process, moving from "monitoring" to "applying to four lenders with one application."
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