Summary: Platformer launches Platformer+ audio columns

Why It Matters: The competitor is expanding into audio content by using voice cloning. This gives their readers a new way to consume news and could increase the time people spend with their brand.

What Changed:

• Added a new feature called Platformer+ that lets users listen to columns.
• Removed the main website navigation links like "Home," "About," and "Ethics."
• Removed the "Sign in" and "Subscribe" buttons from the top of the page.
• Removed the site description and the "Latest" section header.
• Removed the footer information and the "Powered by Ghost" branding.