Summary: Betterment lowers High-yield cash APY

Why It Matters: Betterment changed the interest rate for its high-yield cash account. This could affect how attractive their savings product is to new and existing customers.

What Changed:

  • The Annual Percentage Yield (APY) for the "High-yield cash" product changed from 3.75% to 3.50%.
  • The "New customer offer" APY changed from 4.40% to 4.15%.
  • The "Boost your savings up to" APY changed from 4.40% to 4.15%.
  • The "Earn more interest on your savings with" APY changed from 3.75% to 3.50%.
  • The "Rewards" section's "APY boost" changed from 4.40% to 4.15%.
  • The date for the national average savings account APY changed from September 15, 2025, to October 29, 2025.
  • The date for the variable APY changed from September 23, 2025, to October 31, 2025.
  • The description for the Premium APY boost changed from "clients must maintain the Premium $100k account threshold" to "clients must maintain the Premium $100k account threshold across eligible investments".
  • The customer count changed from "1,000,000+" to "1 Million+".
  • The AUM changed from "$65+ Billion" to "$65 Billion+".
  • The text "tion with the author or content, it will note this in additional disclosure. © Betterment. All rights reserved" was removed from the end of the content.
Track companies like betterment.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →