Summary:
Octolens adds LinkedIn monitoring and demo booking
Why It Matters:
The product is expanding its tracking capabilities to a major B2B platform and adding a high-touch sales option for larger customers.
What Changed:
- Added LinkedIn to the list of monitored social platforms.
- Added a "Book a demo" button next to the main sign-up call to action.
- Updated the site navigation with a full product menu and platform-specific pages.
- Expanded the testimonial section with over 10 new customer quotes from SaaS founders.
- Added a "Compare" section in the footer targeting competitors like Brand24 and Brandwatch.
- Refined the target audience language from "AI & Developer Brands" to "B2B SaaS Brands."