Summary:
Gusto removes "Gold Medal" payroll promotion
Why It Matters:
The company has ended a sports-themed marketing campaign. They are also adding more detailed tracking and advertising disclosures to their site.
What Changed:
- Removed the "SCORE BIG" gold medal banner and free trial offer from the top of the page.
- Removed a football emoji and a specific promotional link for the "Gusto Gold Medal" offer.
- Added a large section of text at the bottom of the page about cookies and ad tracking.
- Updated the footer to explain how they show ads on other websites and apps.