Summary: Respond.io launches new tiered pricing plans

Why It Matters: The company has moved from a general product pitch to a structured pricing model. This makes it easier for different sized businesses to see exactly what features they get for their money.

What Changed:

  • Replaced the main homepage message with a "Plans Built to Scale" pricing page.
  • Introduced four distinct tiers: Starter ($79), Growth ($159), Advanced ($279), and Enterprise (Custom).
  • Added a "Monthly Active Contact" (MAC) billing model where users pay based on the number of people they message.
  • Included a detailed feature comparison table covering AI Agents, workflows, and channel access.
  • Added a comprehensive FAQ section to explain WhatsApp fees and data security.
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