Summary: Rick Steves Europe launches 2026 Travel Festival

Why It Matters: The company is now promoting 2026 travel content and tour news. This shows they are moving their marketing focus to the next booking season and using video recordings to build trust with future travelers.

What Changed:

• Added a new section for 2026 Travel Festival video recordings.
• Updated the "Radio" feature from "Expert On Board" to "Florentine Favorites."
• Added a full website header with "My Account" and "Tour Account" login options.
• Added a comprehensive footer with links to "Social Responsibility," "Climate Smart," and "Jobs."
• Updated the copyright year to 2026.
• Added new "Travel News" and "Tour News" sections to the homepage.