Summary:
TRIP offers free Magnesium Gummies on £40+ orders
Why It Matters:
The brand is using a high-value gift (worth £28) to increase the average amount customers spend during payday week.
What Changed:
- Added a new promotional banner offering free Wild Berry Magnesium Gummies on orders over £40.
- Updated the homepage hero text to feature a "Payday Treat" headline.
- Inserted the free gift offer directly into the shopping cart view to encourage extra adding of items.