Summary:
Octolens adds LinkedIn monitoring and demo booking
Why It Matters:
The product is expanding its tracking capabilities to a major B2B social network and adding a high-touch sales option for larger teams.
What Changed:
- Added LinkedIn to the list of monitored social platforms.
- Added a "Book a demo" button next to the free trial signup.
- Expanded the navigation menu with dedicated pages for each monitoring source.
- Significantly increased social proof with over 15 new customer testimonials.
- Added a "Compare" section in the footer targeting competitors like Brand24 and Brandwatch.
- Updated the "How it works" section with specific examples of tracking brand names and pain points.