January 16, 2026 ongoing Get alerts for heygen.com

Summary: HeyGen launches unlimited video generation plans

Why It Matters: The product has moved from a credit-based model to offering unlimited videos on paid tiers. This significantly lowers the cost-per-video for high-volume users and removes a major barrier to scaling content.

What Changed:

  • Replaced the "Free AI Video Generator" landing page with a detailed "Pricing Plans" page.
  • Introduced "Unlimited videos" for the Creator ($29/mo) and Business ($149/mo) plans.
  • Added a "Free" tier that allows for 3 videos per month at 720p resolution.
  • Detailed new Business features including interactive quizzes, branching videos, and LMS integrations.
  • Added a comprehensive feature comparison table and customer testimonials section.
  • Updated social media links to include Instagram and TikTok.
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