Summary:
Lili launches BusinessBuild credit program
Why It Matters:
The product is expanding from basic banking into credit building and financial management tools. This helps them attract businesses that need to establish credit scores to grow.
What Changed:
- Added a new "BusinessBuild" program in partnership with Dun & Bradstreet to help users monitor and improve business credit.
- Introduced a secured BusinessBuild Credit Card specifically for building credit profiles.
- Added new financial tools including invoicing software, bill pay, and automated bookkeeping.
- Increased the maximum balance for high-yield savings interest to $1 million.
- Updated the website layout to a comprehensive platform view rather than a simple landing page.
- Added a "Request Demo" option and an interactive guided tour for prospective users.