Summary: Nosto launches Huginn agentic AI platform

Why It Matters: The product has shifted its focus from simple personalization to "agentic commerce." This means they are moving toward autonomous AI tools that can perform tasks for merchants rather than just providing data or recommendations.

What Changed:

• The website title changed from "AI-powered ecommerce personalization" to "Commerce Experience Platform (CXP)."
• Introduced Huginn, a new AI agent that coordinates a network of autonomous agents to manage commerce tasks.
• Added a dedicated section for "Agentic AI" to highlight 24/7 automated revenue opportunity detection.
• Reorganized the homepage to focus on three "Clouds": Product Experience, Content Experience, and the experience.AI™ data engine.
• Updated the AI section to categorize technology into four specific types: Predictive, Semantic, Visual, and Generative.