Summary:
Recharge adds direct selling and home goods verticals
Why It Matters:
The platform is expanding its reach into new industries and simplifying its navigation to make it easier for different types of businesses to find specific solutions.
What Changed:
- Added "Direct Selling" and "Home Goods" as new industry solutions.
- Simplified the main navigation by removing "products/" from many page links.
- Updated the footer with a more organized list of features like "Loyalty – Rewards" and "Loyalty – Referrals."
- Added a scrolling social proof section highlighting "100 million subscribers" and "20,000 brands served."
- Changed the "Get Started" button to link directly to a lead capture form.
- Updated a customer quote from quip to emphasize "freeing us from custom tech work."