Summary: Zendesk launches Future of Service event

Why It Matters: The company is shifting its marketing focus from general trends to a specific event title. They are also updating regional content to target users in Australia instead of Singapore.

What Changed:

• The main event name changed from "CX Trends Digital Event" to "Future of Service Event."
• The registration link was updated to a new event-specific URL.
• All regional website links and text were changed from Singapore (/sg/) to Australia (/au/).
• A cookie consent tracking script from OneTrust was removed from the page code.