Summary:
Work the World launches North America site redirect
Why It Matters:
The company is actively pushing North American visitors to a dedicated regional website. This suggests a focus on capturing more students from the US and Canada by providing a more relevant local experience.
What Changed:
- Added a pop-up or banner that detects visitors from North America and asks them to switch to the US site.
- Updated the homepage tagline from "Building hospital partnerships for 20 years" to "UK’s longest-running overseas healthcare placement specialists."
- Moved the "Building hospital partnerships for 20 years" text further down the page.
- Added a new footer section with direct links to contact info, terms, and privacy policies.