Summary: Tech21 launches Samsung Galaxy S25 collection

Why It Matters: The competitor has shifted their main marketing focus from holiday gifting to new device launches for the iPhone 17 and Galaxy S25. This signals they are ready for the newest hardware cycle.

What Changed:

• Removed "Deck Your iPhone This Holiday Season" holiday branding from the homepage.
• Added a new featured section for the Samsung Galaxy S25 collection.
• Replaced iPad and MacBook featured banners with a new Screen Protection section.
• Updated the main headline to "Made for iPhone 17 & the Planet."
• Changed the primary call-to-action buttons to focus on the iPhone 17 and Galaxy S25 series.