Summary: Velvet Caviar launches Snoopy Valentine's Exclusive

Why It Matters: The brand is shifting its marketing focus from a generic seasonal collection to a high-profile licensed collaboration for the Valentine's Day shopping period.

What Changed:

  • Replaced "The Lover Girl Collection" banner with "Snoopy Valentine's Exclusive."
  • Added new Snoopy-themed products to the top of the "New Releases" section, including the "Lovely Moods" and "Airbrush Snoopy" cases.
  • Moved the Peanuts/Snoopy collection to the first position in the "VC Collabs" section, ahead of the Wicked collection.
  • Added links to TikTok, Intellectual Property, and Terms of Use in the footer.
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