Summary: Blueprint launches a new referral program

Why It Matters: The company is trying to grow faster by using its current users to find new customers. This suggests they are moving from direct sales to a word-of-mouth growth strategy.

What Changed:

• Added a new referral program section to the website.
• Included a sign-up form for users to get unique referral links.
• Added a three-step "How it works" guide for earning rewards.
• Published a detailed FAQ and Terms of Service for the program.
• Integrated GrowSurf software to track and manage referrals.