Summary: Catalyst Fund return changed from "Garunteed" to "Target"

Why It Matters: This change affects how the Catalyst Fund is described. It moves from a promise to a goal.

What Changed:

  • The heading "The Platform" changed to "Solutions".
  • The phrase "Garunteed 8% perferred return" for Catalyst Fund changed to "Target 8% preferred return".
  • The main heading "Buy, Fund, & Invest in Main Street Businesses" changed to "Find, Fund, & Invest in ‍Main Street Businesses".
  • The call to action "Start free trial—explore deals & co-invest opportunities" changed to "Create Your Account—Explore deals, Financing & Co-invest opportunities".
  • The testimonial "Trusted by former executives, search funds, and operator led investors." changed to "Trusted by business owners, former executives, search funds, & operator led investors.".

What To Do:

  • Update your product's language to be clear about financial promises.
  • Review how your product's benefits are described to users.
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