Summary:
Outdoor Voices adds OV Hike Collection
Why It Matters:
Outdoor Voices added a new product line for hiking. This shows they are growing their product offerings.
What Changed:
- The "OV Equestrian Collection" was removed from the main banner.
- A new "OV Hike Collection" was added to the main banner.
- A detailed accessibility statement and widget options were added.
- The "OV Equestrian" category was added to the Women's "Shop By" menu.
- "RecTrek" material was added to Women's "Materials" menu.
- The "OV Equestrian Shop" link was changed to "OV Hike Shop" in the Women's menu.
- The "Start building your Doing Things uniform. Shop" link was changed to "OV Hike Shop" in the Men's menu.
- The "OV Equestrian Collection" section on the homepage was replaced with "The OV Hike Collection" featuring new products.
- The "About Us" section text changed from "Freeing fitness from performance" to "Freeing fitness from performance Technical Apparel for Recreation".