Summary: BuiltWith launches detailed Plans & Pricing page

Why It Matters: The competitor is now more transparent about their costs and plan limits. This makes it easier for potential customers to compare their value against yours.

What Changed:

• Replaced the main homepage content with a dedicated pricing and plans layout.
• Added three clear pricing tiers: Basic ($295), Pro ($495), and Team ($995).
• Listed specific feature limits for technologies, keywords, and retail reports.
• Added a detailed FAQ section covering cancellations, data sourcing, and payment methods.
• Highlighted specific CRM integrations like Pardot, Zoho, and Salesforce as key plan benefits.