Summary: Floyd Wickman Programs launches "Who Do You Know Who" lead tool.

Why It Matters: The competitor is shifting focus from qualifying buyers to mining existing relationships. This helps them attract agents who want to avoid paying for leads or making cold calls.

What Changed:

  • Replaced the "Are They Really a Buyer?" section with a new lead generation tool called the "Who Do You Know Who" List.
  • Updated the "All Programs" button link to point directly to the training subpage instead of the homepage.
  • Updated the "Agent Coaching" learn more link to point to the R-Squared coaching page.
  • Added a footer note about their "1% company" initiative that provides scholarships to agents in need.
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