Summary: Sprout Social adds new Essentials pricing plan

Why It Matters: This change shows Sprout Social is trying to get more small businesses.

What Changed:

• A new section called "Trusted partnerships and integrations across leading platforms" was added.
• A new pricing plan called "Essentials" was added.
• The "Essentials" plan costs $79 per seat/month.
• The "Essentials" plan includes connecting up to 10 social profiles, optimal send times, and profile/post-level reporting.
• The pricing plans "Standard," "Professional," and "Advanced" were moved down the page.