October 6, 2025 90-day analysis Get alerts for nike.com

Summary: Nike adds SKIMS to menu

Why It Matters: Nike now shows SKIMS in its main menu. This means they are highlighting this brand more.

What Changed:

  • "Nike x LEGO® Collection" was removed from the "New & Featured" section for Men and Kids.
  • "Nike SKIMS" was added to the main menu for Men.
  • "Nike SKIMS" was added to the main menu for Women.
  • "Fall Fleece" was added to the "New & Featured" section for Kids.
  • "Women's Jordan Training & Gym" was added under the Jordan section.
  • "Tennis" was added as a sport under the main sports list.
  • "MLB Gear" was added under the "Locker Room" section.
  • "Accessibility" was added to the Company section in the footer.
  • Some country/language options were removed from the very end of the content.
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