Summary: FlexiRoam increases discount to 40% on all plans

Why It Matters: The competitor has shifted from a tiered discount (20-30%) to a larger, flat discount across their entire product line. This may make their global and local data plans more attractive to price-sensitive travelers during January.

What Changed:

• The promotional offer changed from "Up to 30% OFF Global / 20% OFF Local" to "Save up to 40% on ALL Plans."
• The promotion name was updated from "Connect & Roam" to "Reset, Connect & Roam."
• The sale dates were extended from a Jan 3-8 window to a Jan 9-31 window.
• A direct link to the Global Data Plans shop page was added to the top of the site.