Summary: Fathom shortens free trial to 7 days

Why It Matters: This change could make it harder for new users to try Fathom.

What Changed:

• Fathom's free trial changed from 30 days to 7 days in the main call to action.

• Fathom's free trial changed from 30 days to 7 days in the "Getting started is simple and easy" section.

• Offer a longer free trial than Fathom.

• Highlight your trial length in your marketing.