Summary: Bench adds tax credit service with Mainstreet
Why It Matters: Bench now helps businesses get tax credits. This could make them more attractive to customers looking to save money.
What Changed:
Homepage headline changed from "Exciting news! Bench is being acquired by Employer.com! Learn More →" to "🎉 Mainstreet joins Bench + Employer.com to help SMBs Unlock Tax Credits - Learn more"
"Log in" and "Get started" buttons replaced with "Log in", "Free Trial", and "Schedule Call"
"Accurate financials. Total peace of mind." section replaced with "Bookkeeping Simplified. Tax Credits Unlocked." and new text about Mainstreet
"✨ Over 1 million months of completed books" changed to "✨ 1M+ months of completed books ✨ $200M+ in savings with tax credits"
"One-on-one expert support" description changed from "Bench gives you a dedicated bookkeeping team" to "Bench gives you a dedicated team"
"Join thousands of small business owners who trust Bench with their books Sign up today and we’ll do one prior month of your bookkeeping and prepare a set of financial statements for free. Get Started" changed to "Join thousands of small business owners who trust Bench with their books Schedule today and we’ll do one prior month of your bookkeeping and prepare a set of financial statements for free."
Offer tax credit services
Update homepage messaging to highlight new offerings