February 25, 2026 ongoing Get alerts for heygen.com

Summary: HeyGen launches unlimited video creation plans

Why It Matters: The product has moved from a credit-based system to offering unlimited video generation on paid tiers. This significantly lowers the cost-per-video for high-volume creators and changes the competitive landscape for AI video pricing.

What Changed:

  • Added "Unlimited videos" to Creator, Pro, and Business plans.
  • Introduced a new "Pro" tier at $99/mo with 4K export and 10x premium feature usage.
  • Updated the Free plan to include 3 videos per month with a 3-minute duration limit.
  • Added specific "Premium features" trial access to lower tiers, including Avatar IV and Video Agent.
  • Highlighted a new "Business" plan at $149/mo that supports team collaboration and interactive video features.
  • Removed a large section of general FAQ content in favor of a detailed pricing comparison table.
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