Summary:
Honest adds new Disney Bathtime Gift Sets
Why It Matters:
This shows Honest is adding new gift options, especially with popular characters. This could attract more customers looking for gifts.
What Changed:
- Added "Enable accessibility for low vision Open the accessibility menu" at the top of the page.
- Changed a popular search item from "Baby Shampoo + Body Wash" to "Calm, Hydrate and Nourish Scented Wipes".
- In the "Gifts + Kits" menu, "Disney x Honest Gift Sets" changed to "Disney Bathtime Collections" and "Travel Size" changed to "Stocking Stuffers".
- The "Disney Collections" image and text under "Gifts + Kits" changed to "Unwrap the Wonder Discover our Disney Gift Sets and Duos."
- Removed a section titled "Meet Our Best Diaper Yet" with a video and text about "100% Leak Protection".
- Added a new section titled "'Tis The Season to be Honest" with text "Give the gift of clean with our everyday essentials." and a "Shop Now" button.
- Added a new section titled "Trending Now" with new gift products like "Disney Bathtime Gift Set, Sensitive" and "Disney Shampoo + Lotion Duo, Sensitive".
- Removed several "Best Sellers" products including "Makeup Remover Wipes, 30 Count", "Conditioning Detangler, Sensitive", "Shampoo + Body Wash, Value Size, Sensitive", "Shampoo Body Wash, Carton Refill, Lavender", "Little Flushables, 42 Count Wipes", and "Sniffer Soothers Nose + Face Wipes".
- Removed "Sensitive Collection" from "Best Sellers".
- Moved the "The Honest Standard" section further down the page.
- Moved the "Jams for the Fam" section further down the page.
- Moved the "Diapers + Wipes Subscription" section further down the page.
- Added a "Get the App" section at the very bottom.