Summary:
Shutterfly launches "Pick 5 Free Gifts" promotion
Why It Matters:
The company is shifting its holiday marketing from simple discounts to high-value "free gift" bundles. This may attract shoppers looking for maximum volume for their money during the final holiday push.
What Changed:
- Added a new "Pick 5 Free Gifts" offer using code FIVEGIFTS.
- Updated the sitewide discount to focus on calendars (Extra 20% off) with code CALDEAL.
- Introduced a specific "50% Off Photo Books" offer with code BOOKS.
- Changed the holiday card offer to "10 Free Cards" or "20 Free Cards" with a bulk purchase.
- Removed the "Free Shipping on $89+" banner from the top of the page.
- Extended several promotion deadlines to December 21st and December 28th.