Summary:
Snapfish launches Mother's Day and canvas sales
Why It Matters:
The company is shifting its marketing focus from winter themes to spring holidays and large wall decor. This indicates their current priority for driving seasonal sales volume.
What Changed:
- Added Mother's Day (May 10) to the holiday cards menu.
- Replaced "SNOW" themed photo tile and blanket deals with new discounts for large prints and canvas.
- Updated the site-wide discount code from SNOW50SITE to SITE50SNOW.
- Introduced a high-volume print offer: 100 4x6 prints for $2.
- Added specific discounted pricing for 20x24 and 20x30 canvas prints.